Handling Objections and Closing the Sale | Phil Whitebloom

What label would you use to describe what you do? Would it be writer, editor, designer, author, creative, artist, ghostwriter, publisher, entrepreneur, or maybe something else?

Most of us would gravitate toward one or more of those terms. But I’ve never heard anyone in the writing and publishing world use the term “sales professional” or perhaps “salesperson” to describe what they do.

Which is a bit funny if you think about it, since if you have a business, you are definitely in sales!

That’s why I’m excited to feature this conversation with Phil Whitebloom, who is here to help us handle objections better and close more sales—no matter how you make your living as a writer.

Phil has been a sales professional for more than 40 years. His employers and customers have included Sony, the White House, the Department of Defense, NASA, professional sports teams, universities, Fortune 500 companies, communication giants, small and medium-sized businesses, and startups.

Phil is also the co-host of the “Been There, Sold That” podcast with Brianna Hendley.

I have gotten to know Phil over the last couple of years since we have both been members of Honorée Corder’s Empire Builders Mastermind. During that time, I’ve come to know Phil as not only a great conversationalist and consummate expert in sales, but a genuinely kind and thoughtful human being as well.

In this conversation, we dive into some themes from Phil’s excellent book, Handling Objections: Clues for Closing the Sale. You’ll learn how to start embracing idea of selling by shifting your mindset, how to address some common objections to pricing, lots of practical tips on sales, and much more.

You’ll want to grab a pen and paper to take plenty of notes because Phil is such a wealth of knowledge!

You can find out more about Phil’s book, Handling Objections, his podcast, and services by visiting his website, https://beentherecs.com.