Monetizing Your Author Platform & Diversifying Your Income Streams | Thomas Umstattd, Jr.

Feb 22, 2024

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We talk a lot about income streams here on the show because there are countless ways to take your book or message and make money from it. A book is only the starting point.

Many authors write a book, publish it, and then ask, “Now what?” My guest today is going to help us think about various ways to take your book or message and turn it into dollars.

Thomas Umstattd, Jr. is the CEO of Author Media, a professional speaker and nonfiction author, and host of the Novel Marketing Podcast and the Christian Publishing Show. He is a wealth of knowledge on all things related to book marketing, media for authors, author branding, and much more. He lives in Austin, Texas with his wife and children.

You can connect with Thomas at and his personal website.

In this conversation, Thomas and I discuss:

  • Non-book related ways to monetize your author platform.
  • How to diversify your income stream.
  • The role of Patreon in his business.
  • And more!